What a strange experience to review a movie targeted at movie reviewers. Just a big, dumb rom-com at heart, America's Sweethearts revolves around a junket - the interview opportunity where the world's press gather to ask the luckless actors and director the same questions day after day every 45 minutes. Notting Hill saw Julia Roberts doing the same thing, and while it allows industry types to have a laugh at each other's expense - the press fawn over dull talent in return for some free food and gift-set bribes - it can't be much of a hook to the world at large.
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