The Princess: British brat Veruca takes full advantage of her weak-willed father to get what she wants.
 
How Spoilt? “Happiness is what counts with children. Happiness and harmony,” says Veruca’s mother. Evidently Mr Salt agrees, using his own employees (with the promise of a £1 bonus) to find his precious daughter a golden ticket.
 
Karmic Punishment: Veruca didn’t count on Willy Wonka hating spoilt children. Rejected by the Eggdicator as a “bad egg”, she’s dumped in the chocolate factory’s furnace.