Are you ready for Bazooka Joe?

A movie based on a bubble gum wrapper comic

May 22nd 2009 By James White

Just when you thought Hollywood couldn’t find yet another source to mine for movie ideas – Michael Eisner hires a writer to adapt comics found on a bubble gum wrapper.

Yes, the man who used to be in charge at Disney has nabbed newcomer Mark Hammer to write a script based on the Bazooka Joe character (below), which is used to advertise the gum.

The character, who wears a mysterious eye patch (who wants to bet they try to forge an origin story around it?) gets into various scrapes assisted by a group of friends.

There’s the likes of Pesty, Mort, Toughie, Hungry Herman, Jane and a dog called Walkie Talkie. We’re not making this up.

It’s been around since the 1950s, and is a well-known property across the pond, though may be a harder sell on these shores.

In response, we’d like to pitch a film – likely a horror- based around Bertie Bassett, though with a slightly less ridiculous treatment than he received on Dr Who back in the ‘80s.

[Source: THR]

What sweets would you turn into a movie pitch? Because on the evidence of this, anything goes…

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- asfm1
  
  May 22nd 2009, 9:46
  
  I'd like to see a touching love story/gang wars film based around a last rolo, which is used to unite the two gangs. Maybe a reboot and reimagining of Romeo and Juliet. I'd like to see the orange Tango guy from the old ads and the (now adult) Milkybar Kid who is now a paedophile (the Simon Pegg character from the Alan Partridge sketch) as the two rival gang/family lords. In fact, I'm going to pitch this myself.
  
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