James Cameron criticises excessive 3D in summer blockbusters

Also confirms plan to start developing Battle Angel in 2017

You would think that following the years of blood, sweat and tears that went into the making of Avatar, James Cameron wouldn’t be likely to hear a word said against the use of 3D technology in modern filmmaking.

However, Cameron has been talking about the proliferation of 3D blockbusters at the multiplex, and argues that in most cases, the technology is not being used correctly.

“I do not think Hollywood is using the 3D properly,” said Cameron at technology forum TagDF. "The reason I say that Hollywood is not doing well is because it is automatic.”

“For example, Man Of Steel,Iron Man 3 and all those movies should not necessarily be in 3D. If you spend $150 million on visual effects, the film is already going to be spectacular, perfect.”

Presumably that would also have been true of Avatar, although Cameron argues that the difference lies in the fact he actually filmed with 3D cameras.

“One thing is shooting in 3D and another to convert to 3D,” continues the director. "After Avatar changed everything, good and bad movies, everything has to be in 3D since Avatar.”

“The problem I see now is that instead of it being a filmmaker issue, it's a matter of the studios to make money and are pushing 3D to directors who are not comfortable or do not like 3D.”

So, Cameron remains the outspoken auteur, but he does seem to have a point when it comes to the ubiquity of the format. Not that we’ll be expecting the Avatar sequels in 2D, mind…

Cameron also added that he expects to start work on his long-awaited Battle Angel adaptation in 2017 (presumably when he's winding down work on his Avatar trilogy). Sounds like he'll be a busy man for some time yet.

What do you think of Cameron's comments? Tell us, below!


    • chibik

      Jul 8th 2013, 11:30

      I personally don't feel Avatar needs a sequel – in the world of film, forced trilogies are as bad as forced 3D. But since that's inevitable, I'd rather Cameron did his other projects in-between the sequels. At this rate the world might end before we ever see that Battle Angel movie.

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    • apo1978

      Jul 8th 2013, 12:16

      Expect Battle Angel circa 2017/2018, after recent reports....

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    • Ali1748

      Jul 8th 2013, 13:51

      Studios aren't interested in using 3D properly cause they just want to use it for increased ticket prices.

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    • Trickycustomer

      Jul 8th 2013, 14:56

      I recently watched world war z in 3d, it was like watching a normal film without 3d at all!. I have yet to see a film that beats avatar in 3d depth and visuals.

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    • ilikescifi

      Jul 9th 2013, 2:55

      Dredd, The Hobbit, Hugo, Pina. I can literally count them on my left hand. Cave of Forgotten Dreams was conceptually the best use of 3D, but the execution was poor (they were severely limited at the time) and they augmented the real 3D with some terrible post-conversion. I agree with Cameron, the average conversion is a waste of time, the current way of thinking is 'how to make a 2D film look good in 3D' which is wrong. They need to be putting light, efficient 3D cameras into the hands of DOP's , not sending finished films to a conversion studio. It gets embarrassing being a 3D fan as most of the 3D releases are turds

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    • Ali1748

      Jul 9th 2013, 11:11

      Prometheus looked great in 3D just ashame the movie wasn't as great. Nothing will top seeing Avatar in 3D on an IMAX screen, that was a magical experience, for me at least.

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