The first promotional image for Simon Pegg and Nick Frost's sci-fi comedy Paul has been seen in the wild - both not where you'd expect and yet exactly where you might think.
Confused? You shouldn't be. While - given the extensive video and photo blog coverage - you'd be forgiven for thinking that Universal would launch the first imagery online, the initial picture is actually up at the studio's backlot.
The team over at Collider were sent this snap of Pegg and Frost, flanked by Blythe Danner and Kristen Wiig and obviously in the middle of an (albeit off-camera) alien encounter.
Take a look for yourself below, but with shooting finished and director Greg Mottola deep into post-production, hopefully we'll be able to see more very soon…
Good first image? Excited to see the film?