What's likely to be the funniest film of the fest comes with a waggy tail tinged with pathos, Paul Rudd revealed in a Q&A after a rammed screening of My Idiot Brother.
The canine star of the movie, a mutt named Wille Nelson, popped his paws before production could complete, to be replaced in certain scenes by doggy relatives - his daughter and his father.
"It was a very sweet dog, an older dog" lamented Rudd to the packed out auditorium at the Eccles Theatre this morning.
Rudd plays dope smoking do-gooder Ned, with Elizabeth Banks, Zooey Deschanel and Emily Mortimer as his belieguered sisters.
Not such a far reach for notoriously laid back Rudd, mused one audience member; "Did you go method? Did you have to do much research?"
"I got the first part of that question but I was so high I was zoning out in the second..." joked Rudd.
But don't expect Dude, Where's My Car - the cast were keen to emphasise the good heart behind the comedy.
"It's hard to always try and see the good, to live your life according to that ethic. It's a difficult but gratifying way to live".
Bless! But don't worry - this is very funny stuff. The sold out theatre was booming with laughter throughout and as the credits roled the crowd went mental - take our word for it: My Idiot Brother is going to be a massive hit.
Fan of Mr Rudd? Looking forward to My Idiot Brother? Let us know!