The Change-Up is released in the US tomorrow, and Ryan Reynolds and Jason Bateman have produced a promo video to help get bums on seats.
This isn't any ordinary promotional tool though, with both stars making fun of themselves, their movies, old people...
“People really love bodyswitching movies,” says a voice behind the camera, leading Reynolds to ask: “Do they? I don't think they do.”
Check out the full video below.
Best sales line? "It's no dumber than a movie about a bunch of talking apes."
The Change-Up hits UK cinemas on 16 September 2011.